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SPECIAL NOTE:  Now the secrets to achieving powerful, permanent and positive change are revealed for you to start applying to your life!

 

The secret to learning and growing from every one of life’s experiences is OUT!  The knowledge and life perspectives of the world’s most positive and successful people can be yours to apply in your life and share with others – in as little as TEN days!

You can be on your way to achieving the life YOU WANT in as little as ten days!

From the desk of Dr. Cherry A. Collier
March 16th, 2008

Dear Friend,

Make no mistake about it.  The people who are living lives of abundance and success are doing so because they know and apply something many aren’t aware of!  They have knowledge and a life perspective that allows them to constantly journey on the road to positive change.  They are continually moving forward and striving for something better, with amazing results.

And they’re enjoying every moment of it!

These people don’t necessarily have a huge chain of letters that follow their names, they don’t have some bizarre brain programming given to them by good genes and they haven’t had an alien experience or anything like that!

 

In fact, we’re sure you have something in common with these people!

It’s a fact that the majority of these successful people are ordinary people who have done extraordinary things – all because they know about this certain thing! 

They come from all sorts of backgrounds, from countries all over the world, they’re men and women, they are of all ages and they come from all occupational walks!

In other words, pretty much every demographic is covered in this group of successful people we’re referring to – and you too can be a part of it.    You just need to know what these people know…

 

...and the great news is that you have the opportunity to learn exactly what it is that these people know and achieve success with!

As you already know, these are ordinary people who have done extraordinary things in their lives all because they know and apply something every day.

They’re not ‘chosen people’ or ‘privileged’ in any way.  They have just learnt this special secret if you like, that gives them the information they need to make success – in every area of life – happen.

And you can become one of them too!

Imagine for a moment if you could understand all of the people and situations around you, so you could respond and make the right decisions regarding:

·         Communication;

·         Business;

·         Sales;

·         Persuasion;

·         Relationships;

·         Coaching;

·         Learning;

·         Education;

And imagine if this insight could help you truly love yourself, so you could then approach the world and everybody in it with all the confidence you need to make good things happen?

 

Now you DON’T have to imagine because this is EXACTLY what the successful people in the world know how to do – and are doing - right NOW!  That’s because successful people know and understand Neuro-Linguistic Programming (NLP)!

Now I bet you’re shaking your head and throwing your hands up in the air saying, “Dr. Cherry, what on earth is Neuro-Linguistic Programming?  It sounds technical and even computer-related!” 

Before you dismiss NLP as being ‘too technical’, allow me to pleasantly surprise you!

NLP has nothing to do with technology or computers.  It’s got nothing to do with whacky, pseudo science either.  In fact, it’s not even that complicated – yet it’s incredibly important to everybody!

NLP is all about behaviors and changing behaviors.  It just refers to a set of techniques for the mind, body and spirit that are applicable for change in all areas of our life including:

·         Relationships;

·         Personal Growth;

·         Communication;

·         Sales;

·         Management;

·         Career;

·         Education;

·         Sports; and

·         Therapy.

And we could go on!  In short, every element of our lives is affected by the change techniques of NLP that we need to implement to improve our lives and make the right decisions. 

 

To get the most out of your life, you need to apply these techniques!  That’s why understanding them is absolutely essential – and you can learn all about them with my, “NLP Home Study and Virtual Lab Certification Training” in just ten days!

Ten days is all it takes for you to learn all about this secret to life that many of the world’s successful people live and swear by – despite the complex name of it!  And ten days is all it takes to become certified as an NLP Generalist!

Forget boring text books, boring lectures and incredibly difficult and stressful exams!  The, “NLP Home Study and Virtual Lab Certification Training” is a course that will get you excited about yourself, your life and the multitude of opportunities that bombard you every single day of your life!

And getting excited is what life’s all about, because when you’re excited about life, you’re positive about it – and that’s when things just start to happen.  You attract great things to you!

Combine this with the knowledge you’ll learn with this NLP course, and you’ll discover how to face life – and its challenges – head on, so you will succeed and improve your life each and every time! 

 

NLP gives you the tools you need to succeed in all areas of your life!  And who better to teach you the NLP ropes than me?

Now you could sign up for an NLP course taught by a psychologist with plenty of practical experience OR you could sign up for this course, taught by me!

I’m Dr. Cherry A. Collier, I love my career, I love my life and I want to help you love yours too!

I’m a psychologist with over 15 years of experience AND a great deal of life success to my name!

As a certified NLP Trainer and Master Practitioner, my job is to motivate and empower YOU!  In addition to being a psychologist, I have had a diverse career as an educator and human performance improvement consultant.

But that’s not all!

I’m also a motivational speaker, coach, consultant and published author with a swag of books to my name – that have helped thousands of people worldwide!

 

And here are just some of my many delighted NLP students, sharing their experiences learning with me!

Sure, I could go on for hours about my NLP coaching, but I think it’s best to leave the real talking to my students.  Here’s what just some of them have had to say about my NLP teaching program:

“I began to consider that I was in possession of limitless potential as I listened to Dr. Cherry speak.  Reading her book, “Move out of Your Own Way”, was pivotal for me.  I had always considered myself somewhat motivated, but Dr. Cherry encouraged me to tap strengths that I did not even know I had.  She revealed to me some flaws in my thinking that were holding me back, and I have been unstoppable ever since.  Thanks to Dr. Cherry, I am now operating at 100% and in a career I would have never thought possible for me before her influence.  Dr. Cherry encouraged me to follow my dream of teaching and to further my educational goals. I hope that I may be able to pass along even a fraction of the positive energy and inspiration that Dr. Cherry so selflessly shares with thousands of people on a daily basis. Her message is powerful, wise, and infinitely important.  Her delivery is empowering, inspiring, charismatic, and no nonsense. I recommend Dr. Cherry to anyone and everyone who wants to succeed! There is nothing that I would accept in substitute for my experience with her.  Dr. Cherry, you are my hero!
-           Christina Searle, Dallas Georgia, Research Analyst Emory University

“Thank you so much again for allowing me to participate in such an enlightening experience.  Learning NLP has been one of the great thrills of my intellectual life and so eye opening that I started incorporating it into my interpersonal relationships the very next day.  Once you have been exposed to NLP, you honestly can’t shrink your mind back to thinking in your old patterns.  Dr. Cherry empowered me with tools that I see as vital not only for success, but for a truly dynamic life in every facet of experience.  Dr. Cherry shines the principles of NLP through her, making the practitioner certification spring to life through personal experiences, unequaled intellect, and a teaching style so effective that I have yet to see it matched.  There is no material that has changed me as quickly and as permanently as NLP and there is no other person who could have given such a riveting training session!  I will be personally and studiously in debt to Dr. Cherry for all that she has given me.  Dr. Cherry has a goal to touch one million lives with hers, and every life that I am blessed to touch, I attribute to her and hope that I can aid her in fulfilling such an ambitious endeavor.”
-           Brandon Coblentz

“I completed the 4-day Accelerated NLP Practitioner Certification on April 14, 2005.  Dr. Collier facilitated the program.  I am convinced I now have a set of techniques, skills and approaches that will increase my success in marketing my business and supporting my coaching clients in achieving the highest level of success in their lives.  Over time, I expect to incorporate my entire learning into my business and relationships.  I believe this program will enhance living my purpose and my dreams in a most impactful way.”
-           Doris Shannon, CEO/Principal Coach, www.coachsuccess.org

“I’ve always been curious about NLP and I’m so happy I chose to take the accelerated NLP practitioner training taught by Dr. Cherry.  A bundle of energy and inspirational – she makes NLP fun and easy to learn.  As a coach, certified through CTI, I’ve already been able to put NLP to work with my corporate clients, and see it as a significant addition to my coaching tool kit.  Next up – Time Line Therapy – taught again by Dr. Cherry!  That says it’s all, doesn’t it?”
-           Andrea Bauer, CPCC, Principal, Andrea Bauer Consulting

 "After meeting with Dr. Cherry privately I landed 3 paid speaking opportunities within 24 hours. Don't hire her if you don't want positive change - she delivers nothing else but that!

My initial meeting with Dr. Cherry was over the phone. I, an experienced coach and seeker of personal and professional expansion, was in a panic.

I needed help fast. Dr. Cherry loves a challenge and within 2 hours of NLP coaching she deleted several limiting beliefs that were creating obstacles to my business, wealth creation and personal interactions. I loved her caring, daring and knowledgeable approach so much I hired to do a private NLP Practitioner training in California for some of the top Bay Area Executive Coaches. Don't be fooled by her youthful appearance - she is the holder of  great wisdom, a brilliant mind and immense personal power. My time and money investment are already paying me back."

Mel Dewberry Jones
Soul Purpose Coaching 
http://www.melaniedewberryjones.com/index.html

 

 

 
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The introductions and testimonials aside, here’s the really exciting part!  I can personally coach you in NLP, so you can create for yourself the abundant life you desire and deserve!  Sign up for my, “NLP Home Study and Virtual Lab Certification Training” and here’s what you’ll learn and how your life will change for the better!

I cover for you all the essentials you must know about NLP, so you can apply these techniques to your life and share them with others!

Here’s what you can expect to get out of the course.  You will learn:

P  How to create RAPPORT:  Believe it or not, many people struggle with this to their detriment!  In this course, you’ll learn how to create rapport with amazing results each time!

P  How to master LANGUAGE and COMMUNICATION:  Again, it’s an area so many struggle with.  What you will learn in this course will teach you how to communicate effectively with everybody around you.

P  How to enhance your SENSORY ACUITY:  Learn everything you need to know to increase your sensory awareness and discover how to learn things easily!  Handy skills for everybody to have – and essential for success!

 

P  How to gain control of your INTERNAL REPRESENTATIONS:  Perspective is so important in shaping our responses and ability to make the right decisions.  Getting control of internal representations is what this is all about!

P  How to use your INTERNAL REPRESENTATIONAL SYSTEMS:  Learn how to read the world and the people around you, so you can make the right decisions and respond in the very best ways!  Also, see how you see the world and how it can be even better!

P  The strategies of HUMAN BEHAVIOR:  All of the essential skills for learning, buying and motivation, decision-making , persuasion and relationships are covered in this section!

P  How to master the art of ANCHORING:  Here you will learn all about those triggers that alter our state of mind.  The four keys to anchoring, chaining anchors and procrastination elimination are just some of the areas explored here!

 The art of REFRAMING:  Reframing is all about viewing a negative behavior in a more positive light, with a view to implementing and new and more positive, beneficial behavior.  We explore context reframe, meaning reframe and focus on the NLP model of therapy and resolving phobic behavior to name a few.

P  How to gain TOTAL CONTROL of your life:  You’ll learn how to move through your own internal blocks and those of others, how to eliminate negative emotions, beliefs and decisions.  You’ll also learn how to make the right decisions, understand what you really want and get motivated – and stay that way!

P  How to CREATE the kind of future you really want:  You’ll learn how to make the life you want HAPPEN!  You will learn how to understand your own internal time machine and discover how it creates your future.  You’ll also learn how to make your goals come true, eliminate limiting beliefs and decisions and you’ll also learn how to visualize your future, so it’s more compelling, exciting and motivating for you!

You’ll learn absolutely everything you need to learn in order to effect positive change in the areas of:

P  Personal Finance;

P  Career;

P  Business;

P  Relationships;

P  Health;

P  Fitness; and

P  Mental Health!

In other words, every area of your life can – and will - be transformed when you successfully apply the NLP techniques you’ll learn from me!

 

You get ALL of this from one very exciting and dynamic home study course – and you can get started TODAY!

Although each of the virtual home study sessions are scheduled on a certain date and at a certain time, our unique process gets you started right away with the pre-study training, homework, live tele-courses and labs!

These are ready and waiting for you to start whenever you like as soon as you enroll!

And once the scheduled virtual sessions start, you’ll start enjoying our small and intimate group learning approach in the comfort of your own home!  The NLP essentials are taught in virtual sessions which use video conferencing, webinar and teleconferencing delivery methods. 

There’s plenty of opportunity for asking questions and of course healing your past so you can gear up for the amazing future you can prepare yourself and your students for!

Learn the essentials in the virtual sessions, and practice your skills in our virtual labs!  There’s also the opportunity to test out your new skills with an accountability partner offline!

 

Also!  This course is fully accredited so you can become a fully certified NLP Generalist!

So in addition to helping yourself by discovering the life success techniques of NLP, you’ll also be certified to work with others on these same life-changing techniques! 

That’s because the “NLP Home Study and Virtual Lab Certification Training” course meets the standards of the American Board of Neuro Linguistic Programming.  Your certification has worldwide recognition and it’s also recognized by the Time Line Therapy Association and American Board of Hypnotherapy!

Once the learning and lab modules are completed, you will submit certification test and receive certification support at course completion.  You’ll even be welcome to attend any live NLP course I host as a participant for $500!  And if you assist with the course, it’s free!

In other words, in just ten days, you will have the qualification you need to become a certified NLP Practitioner and stay in touch with our education programs – the beginning of a whole new way of life for you and many others!

 

Get on track and make your new life happen!  Enroll today in, “NLP Home Study Course and Virtual Lab” for the special, limited time, early bird price of just $3500 $3000!  But hurry!  It’s available only to the first 5 people who enroll!

Now that’s a fraction of what you would pay to do many NLP courses that lack the real life experience and excitement this course will offer you!

Also, my course provides you with the benefit of a small, intimate learning experience.  No classes with crowds of people here!  I’m a big believer in small group learning, because I’m a big believer in providing a personalized education!

It’s the best way to learn and it’s the easiest way for me to make myself available to answer your questions!

And that’s why my course is taught as it is.

Put simply, you won’t find a course as comprehensive and as personal at this price!

And to make the offer even more affordable for you…

 

…you can pay by the month!  No big lump sum, upfront payment if you can’t afford it!  If you choose to pay by the month, you pay just $250.00 per month for 12 months!

Pay the entire course amount of $3000 upfront or pay by the month – the choice is yours and so is the convenience!

Also, either way you can still take advantage of our incredible, limited time, early bird price of just $3000 total – even if you pay by the month!

It’s a great deal isn’t it?

But the deal gets even better!  I’m throwing in a MP3 NLP course as well valued at $595 – ABSOLUTELY FREE – but ONLY if you are an early bird enrollee!

And only the first 5 people to enroll will be in that early bird group to get the course tuition for $3000 and receive the FREE NLP MP3 course!

The MP3 course is professionally produced and ready for you to start listening to right away!  It’s the perfect way to get ready for the certified course and you can listen to it anywhere, any time!

As an early bird, it’s ABSOLUTELY FREE, so be sure to enroll today!

 

And, to make the offer even sweeter, I’m GUARANTEEING my course 100%!

No matter how great an offer is, it’s not complete without a 100%, money-back guarantee!

And that’s what I’m offering you when you enroll in, “NLP Home Study Course and Virtual Lab Certification Training ”!  If you enroll in my course and you aren’t convinced that NLP can change your life for the better, simply let me know within 30 days of paying for your tuition (either in full or your first monthly payment), and I will refund you the money you have paid.  No questions asked.  No hard feelings.

I’m offering you this iron-clad guarantee because I believe in NLP and I believe this course will change your life if you let it!  The risk is eliminated, and you have so much to gain by enrolling!

 

NLP has equipped millions of people for life success!  Now it waits for you, but this special, early bird offer with FREE MP3 Course WON’T WAIT!

To take advantage of this unbelievable, early bird offer to enroll in the course for just $3000 and receive the FREE NLP MP3 Course valued at $595 ABSOLUTELY FREE, you must be among the first 5 people to enroll!

Change your life for the better today and help many others do it!  Become an accredited NLP Practitioner with me and quite simply, your life dreams will become the reality you so desire them to be – and you’ll help others achieve it for themselves too!

It just doesn’t get much better than that!  Enroll today!  Change your life and change many others for the better!

 

Yours in Positive Change,

 

Dr. Cherry A. Collier
Chief Empowerment Officer/Master NLP Trainer
People Psychology International

P.S.  As a certified NLP Trainer and Master Practitioner, my job is to motivate and empower YOU!  My course is designed to change lives for the better – and it will do the same for you too!  Enroll now!  Get excited about your life and help others do the same!

P.S.S.  Remember, I guarantee my course 100%!  If you’re not happy within 30 days of making your first tuition payment, I’ll refund you the money you have already paid – no questions asked!  That’s because I know NLP works – and it will work for you too GUARANTEED!

P.S.S.S.  Remember also my special, limited time, early bird offer – the course for just $3000 and the NLP MP3 Course valued at $595 FOR FREE - is only available to the first 5 people who enrol!  So act now!

 

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    “I am now operating at 100%  and in a career I would have never thought possible for me before her influence.” Christina Searle

     “Dr. Cherry Collier is one of the most phenomenal people that I’ve ever met. 

    Her warm and caring spirit exudes power and one can’t help but be transformed by her powerful messages.” - Linda Brydie

     

    ****Warning, Don’t take this training unless you want to transform!

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    WHAT IS NLP?
    A MODEL OF COMMUNICATION AND PERSONALITY

    Neuro Linguistic Programming (NLP) began as a model of how we communicate to ourselves and others which was developed by Richard Bandler and John Grinder. This model explains how we process the information that comes into us from the outside. The belief is that "The map is not the territory." And so the internal representations that we make about an outside event are not necessarily the event itself.

    Typically, what happens is that there is an external event and we run that event through our internal processing. We make an Internal Representation (I/R) of that event. That I/R of the event combines with a physiology and creates a state. "State" refers to the internal emotional state of the individual -- a happy state, a sad state, a motivated state, and so on. Our I/R includes our internal pictures, sounds and dialogue, and our feelings (for example, whether we feel motivated, challenged, pleased, excited, and so on). A given state is the result of the combination of an internal representation and a physiology. So what happens is that an event comes in through our sensory input channels which are:

     

    Visual

    Including the sights we see or the way someone looks at us;

     

    Auditory

    Including sounds, the words we hear and the way that people say those words to us (unless you specifically want variety in form);

    Kinesthetic

    Or external feelings which include the touch of someone or something, the pressure, and texture;

     

    Olfactory

    Which is smell; and

     

    Gustatory

    Which is taste.

    The external event comes in through out sensory input channels and it is filtered -- we process the event. As we process the event, we delete, distort, and generalize the information that comes in, according to any number of several elements that filter our perception.
     

    Deletion:

    Deletion occurs when we selectively pay attention to certain aspects of our experience and not others. We then overlook or omit others. Without deletion, we would be faced with much too much information to handle with our conscious mind.

    Distortion:

    Distortion occurs when we make shifts in our experience of sensory data by making misrepresentations of reality. In Eastern philosophy there is a well-known story of distortion in the rope versus snake analogy. A man walking along the road sees what he believes to be a snake and yells "SNAKE." However, upon arriving at that place he is relieved as he discovers that what he sees is really only a piece of rope.

    Distortion also helps us in the process of motivating ourselves. The process of motivation occurs when we actually distort the material that has come into us that has been changed by one of our filtering systems.

     

    Generalization:

    The third process is generalization, where we draw global conclusions based on one or two experiences. At its best, generalization is one of the ways that we learn, by taking the information we have and drawing broad conclusions about the meaning of the effect of those conclusions.

    Normally, the conscious mind can only handle 7 (plus or minus 2) items of information at any given time. Of course, many people can't even handle this number, and I know people who are a "1 (Plus or minus 2)." How about you? Try this: Can you name more than 7 products in a given product category, say cigarettes? Most people will be able to name 2, maybe 3 products in a category of low interest and usually no more than 9 in a category of high interest. There is a reason for this. If we didn't actively delete information all the time, we'd end up with much too much information coming in. In fact, you may have even heard that psychologists say that if we were simultaneously aware of all of the sensory information that was coming in, we'd go crazy. That's why we filter the information.

    So, the question is, when two people have the same stimulus, why don't they have the same response? The answer is, because we delete, distort, and generalize the information from the outside.

    We delete, distort and generalize the information that comes in from our senses based on one of five filters. The filters are, Meta Programs, belief systems, values, decisions, and memories.

    Meta-Programs:

    The first of these filters is Meta Programs. Knowing someone's Meta Programs can actually help you clearly and closely predict people's states, and therefore predict their actions. One important point about Meta Programs: they are not good or bad, they are just the way someone handles information.

     

    Values:

    The next filter is values. They are essentially an evaluation filter. They are how we decide whether our actions are good or bad, or right or wrong. And they are how we decide about how we feel about our actions. Values are arranged in a hierarchy with the most important one typically being at the top and lesser ones below that. We all have different models of world (an internal model about the world), and our values are the result of our model of the world. When we communicate with ourselves or someone else, if our model of the world conflicts with our values or their values, then there's going to be a conflict. Richard Bandler says, "Values are those things we don't live up to."

     

    Values are what people typically move toward or away from (see Meta Programs). They are our attractions or repulsion's in life. They are essentially a deep, unconscious belief system about what's important and what's good or bad to us. Values change with context too. That is, you probably have certain values about what you want in a relationship and what you want in business. Your values about what you want in one and in the other may be quite different. And actually, if they're not, it's possible that you may have trouble with both. Since values are context related, they may also be state related, although values are definitely less related to state than are beliefs.

     

    Beliefs:

    The next filter is beliefs. Beliefs are generalizations about how the world is. One of the important elements in modeling is to find a person's beliefs about the particular behavior we are trying to model. Richard Bandler says "Beliefs are those things we can't get around." Beliefs are the presuppositions that we have about the way the world is that either create or deny personal power to us. So, beliefs are essentially our on/off switch for our ability to do anything in the world. In the process of working with someone's beliefs, it's important to elicit or find out what beliefs they have that cause them to do what they do. We also want to find out the disabling beliefs, the ones that do not allow them to do what they want to do.

     

    Memories:

    The fourth element is our memories. In fact, some psychologists believe that as we get older, our reactions in the present are reactions to gestalts (collections of memories which are organized in a certain way) of past memories, and that the present plays a very small part in our behavior.

     

    Decisions:

    The fifth element, and related to memories, is decisions that we've made in the past. Decisions may create beliefs, or may just affect our perceptions through time. The problem with many decisions is that they were made either unconsciously or at a very early age, and are forgotten.

    These filters will determine our internal representation of an event that is occurring right now. It is our internal representation that puts us in a certain state, and creates a certain physiology. The state in which we find ourselves, will determine our behavior.

    Remember that in this model the map, the I/R, is not the territory. Our every experience is something that we literally makeup inside our heads. We do not experience reality directly, since we are always deleting, distorting, and generalizing. Essentially, what we do experience is our experience of the territory and not the territory itself.

    As early as the late 60's and early 70's communication studies indicated that nonverbal behavior played an important role in communication: (Mehrabian, A and R. Ferris (1967), 'Inference of attitudes from non-verbal communication in two channels', The Journal of Counseling Psychology, 31, pp 248-52; Argyle, M, F. Alkema and R. Gilmour (1970), 'The communication of friendly and hostile attitudes by verbal and non-verbal signals', European Journal of Social Psychology, 1, pp 385-402; Birdwhistle, R (1970), 'Kinesics and Context', Philadelphia: University of Pennsylvania).

     

    Researchers determined that just 7% of what we communicate is the result of the words that we say, or the content of our communication. 38% of our communication to others is a result of our verbal behavior, which includes tone of voice, timbre, tempo, and volume. 55% of our communication to others is a result of our nonverbal communication, our body posture, breathing, skin color and our movement. The match between our verbal and non-verbal communication indicates the level of congruency.

      

    HOW DO YOU ACCESS POSITIVE STATES?

    Based on the information so far, we are ready now, to discover how to put people into state. Actually, if you did the rapport exercise, you already know how to put people into state. The process of going into rapport with someone does indeed put them into. In fact, if you're pacing and leading the person, just your going into a state will put them into that state. (Remember, a state is made up of an I/R. and a physiology.)

    So the first step in putting people into state is to establish rapport. The second step is to put yourself into the state you want to establish in them.

    The next step is to say, "Can you remember a time when you were?.. (the state you want them to access)." For example, "Can you remember a time when you made a decision easily and quickly, when you were totally decisive?.. (for decisiveness)." Or, "can you recall a time when you purchased something that you were very happy with?.. (for buying state)."

    What will happen is that people will literally go inside and do a search of their memory to discover that particular time. If you have them do enough of that (such as happy buying state), they will connect (or link) you to that state.

    The question may come up, what if they're resistant, or ask you, "Why are you asking me this stuff?" I had that happen once when I was signing up a new client. And I was asking him to recall all sorts of outrageous stuff. He said, "I can't believe I'm sitting here answering all your crazy questions!" I said, "I know! I can't believe it either! Why are you doing that?" He answered, "You know, I just feel like I'm very close to you." Bandler and Grinder say, "There are no resistant patients, only resistant therapists." So before you ask outrageous questions, establish rapport. Then you can do anything, and they'll forgive you.

    One more thing you can do in advance is to set the frame about what you're going to do. Here are some nice frames to put around the process of putting someone into state:

    "As we sit here talking about your business, I'm beginning to wonder if it would be appropriate to ask you now, to recall a time..."

    "That reminds me, can you remember a time when you were totally decisive, now..."

    "You know, I was wondering, can you recall a time when you made a business decision that was a big win for you, and made you lots of money?"

    "And as I ask you so many questions, you may wonder what it would be like to be a client, and as you wonder, if you could just imagine being a client now, you'd probably find that it would be easier to make the right decision..."

    "Your telling me about your business reminds me of a time when I (pause), well gee, I wonder if you can recall a time when you totally were satisfied with a purchase you just made."

    And they'll oblige you by going right into that state.

    Remember that a state is made up of an internal representation and a physiology. So, your asking them to make an internal representation of a time when they were (for example) satisfied with something puts them right back into that state. And when you have access to a state, what you want to do then is to anchor it.

                                                            

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